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All Blogs > Kevin > Announcing Advertising Revenue Sharing!


12:51:34 AM - Wednesday, July 11, 2012

Developer advertisement revenue sharing is here!

I’ve been planning this for a long time, so I’m really happy to announce that developers can now add advertisements to their games in order to generate some ad revenue for themselves.

I went with a more open, do-it-yourself approach for a few reasons:

  • It’s easier: for you, for me, for everybody.
  • It’s better for developers: you get 100% of the revenue your ad generates.
  • It’s more honest: No shady gimmicks, no manipulation. Other sites give you 25% (or at least they claim to), then force you to host your game exclusively on their site for an extra 5%. Screw that. You did the work, you get the payoff.

I’ll still be running site-wide ads (I’m still running this site at a loss!), but you get 100% of whatever your ad code gives you.

To specify the ad code, edit your game, then go to the “Advertising” tab. Go get an ad code from somewhere like Google Adsense, then drop it in there! Make sure you follow the rules specified on that page, but it should be pretty easy!

Your ad will show up below the description and applet section of the page. i'm thinking about giving you more freedom with ad placement and orientation, but let's see how this goes first.

I still have a few loose ends to tie up, but I wanted to make this feature available to developers as soon as possible. As always, feel free to contact me to let me know what you think!

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